LOUIS
RABAN
LEDGER
I’m a graduate in graphic design from the University of the West of England. I’m originally from Sheffield, however I currently live in Bristol.
I have experience in a range of media. I have a passion for creative communication and want to explore a career in branding and marketing. I have experience in type design, typesetting, print and motion and commision experience in branding and logo design.
I have a broad range of knowledge in Adobe software, which include a thorough understanding of InDesign and Illustrator, a good understanding of Photoshop, and fair but ever growing experience in After Effects and Premier Pro.
I have experience in a range of media. I have a passion for creative communication and want to explore a career in branding and marketing. I have experience in type design, typesetting, print and motion and commision experience in branding and logo design.
I have a broad range of knowledge in Adobe software, which include a thorough understanding of InDesign and Illustrator, a good understanding of Photoshop, and fair but ever growing experience in After Effects and Premier Pro.
Freelance Project
Branding / Logo Design
Therapeutic Coaching Consultancy
TCC are a startup company providing therapeutic
coaching within the corporate sector. My core responsibility was to design a logo, unique to their competitors which effectively
communicates the core values of the company, this involved thorough research, sketching and regular meetings with the client to actualise their vision. This project required me work to the strict quidlines of the client and with a quick a turnover due to the upcoming startup conference.
︎︎︎ Software used: Illustrator
︎︎︎ Software used: Illustrator
Univesity Project
Product Design / Campaign
Social Pressure Beer Mats
Drinking is so normalised in British society, to the point where almost all social events are fueled by alcohol. This can make it hard to turn a drink down without having a reason for doing so. I designed and made these beer mats aiming to adress and challenge the language we often use to pressure our friends and family into drinking.
︎︎︎ Design: All designs were created in Illustrator using original sketches.
︎︎︎ Making Process: Designs were screen printed and cut using a laser cutter.
︎︎︎ Materials: Made from sustainable mount board
︎︎︎ Design: All designs were created in Illustrator using original sketches.
︎︎︎ Making Process: Designs were screen printed and cut using a laser cutter.
︎︎︎ Materials: Made from sustainable mount board
Freelance Project
Branding / Logo Design
KSL Consulting
For this project I was tasked by my client to re-define their pyschotherapy and proffesional coaching practice by designing them a new logo to compete with other contemporary practices. Using a combination of colours and typography, I allowed my design to communicate with both their pychotherapy and coaching client-base.
︎︎︎ Software used: Illustrator
Univesity Project
Editorial Design
SAAB Book
For my Level 2 major project I designed, made, and bound a substantial publication. My book explores the (now defunct) car manufacturer - Saab, my personal connection to the car, it’s involvement in my family life and childhood, as well as why they are so loved and why it’s so hard to say goodbye.
︎︎︎ Materials: Hand-made Book cover, embossed and wrapped in black fabric
︎︎︎ Typeography: Futura PT, Garamond Premier Pro
︎︎︎ Binding: Perfect bound
︎︎︎ Primary Content: Interviews w/ family, experts and SAAB enthusiasts
︎︎︎ Image Treatment: Images used were taken by myself
︎︎︎ Materials: Hand-made Book cover, embossed and wrapped in black fabric
︎︎︎ Typeography: Futura PT, Garamond Premier Pro
︎︎︎ Binding: Perfect bound
︎︎︎ Primary Content: Interviews w/ family, experts and SAAB enthusiasts
︎︎︎ Image Treatment: Images used were taken by myself
Freelance Project
Promotional Campaign / Poster Design
HECTIC
The organisers of HECTIC, an up-and-coming music collective based in London have hired me on a long-term basis to design the promotional posters for their regular music events.
︎︎︎ Image Treatment: Custom Images.
︎︎︎ Software Used: Illustrator, Photoshop, InDesign.
︎︎︎ Image Treatment: Custom Images.
︎︎︎ Software Used: Illustrator, Photoshop, InDesign.
Univesity Project
Editorial Design
No Reason to Stop Here
No Reason to Stop Here is a publication which explores how the fall of British industry had a direct effect on working class communities.
The written content for this book consists entirely of an interview with a former engineer working within the steel industry in Sheffield during its downfall. His detailed knowledge and experience provides a unique perspective on how local, industry-reliant, working class communities were deeply effected by the closure of steel factories and coal mines during the 1980s.
︎︎︎ Content: Interview (core content), data visualisations and illustrations (supporting content)
︎︎︎ Software used: InDesign, Photoshop, Illustrator.
︎︎︎ Binding: Ring bound, with folex overlay cover.
︎︎︎ Stock: Seawhite Grey and Vermilion Orange.
︎︎︎ Typefaces: F37 Bolton, PP Telegraf
The written content for this book consists entirely of an interview with a former engineer working within the steel industry in Sheffield during its downfall. His detailed knowledge and experience provides a unique perspective on how local, industry-reliant, working class communities were deeply effected by the closure of steel factories and coal mines during the 1980s.
︎︎︎ Content: Interview (core content), data visualisations and illustrations (supporting content)
︎︎︎ Software used: InDesign, Photoshop, Illustrator.
︎︎︎ Binding: Ring bound, with folex overlay cover.
︎︎︎ Stock: Seawhite Grey and Vermilion Orange.
︎︎︎ Typefaces: F37 Bolton, PP Telegraf
University Project
Editorial Design / Zine
The Bomb
When brain injury accurs, it’s like a bomb going off in the family. Life will never be the same again for any of the members of that family.
The Bomb is a zine I designed and bound which explores the family experience of brain injury.
︎︎︎ Content: Article by two experts in pyschotherapy and Images taken by myself.
︎︎︎ Software used: InDesign, Photoshop.
︎︎︎ Binding: Saddle-stitch.
︎︎︎ Typography: Adobe Caslon Pro
The Bomb is a zine I designed and bound which explores the family experience of brain injury.
︎︎︎ Content: Article by two experts in pyschotherapy and Images taken by myself.
︎︎︎ Software used: InDesign, Photoshop.
︎︎︎ Binding: Saddle-stitch.
︎︎︎ Typography: Adobe Caslon Pro
University Project
Branding / UI & UX / Logo Design
RSA: Signalling Change
For the 2022-23 RSA student design awards our group of three chose the brief ‘Signalling Change’ in which we were given the challenge to ‘tap into the potential of train stations so they become spaces that amplify and influence positive behaviour.’
Our idea was to create digital scanning hubs in train stations, accompanied by an app that would help travelling creatives connect with local creatives and professionals as well as link them to related events such as seminars or exhibitions. Our aim was to boost social interaction, collaboration, job opportunities and make unfamiliar cities more accessible to
I was tasked with the marketing, branding and UI/UX design. This involved rigorous primary and secondary research, user testing, and surveys. In addition to this, we were also expected to complete weekly presentations with a final pitch at the end of the project.
︎︎︎ Software used: Illustrator
︎︎︎ Skills: User testing, surveys, observational research, visual research, presentation
Our idea was to create digital scanning hubs in train stations, accompanied by an app that would help travelling creatives connect with local creatives and professionals as well as link them to related events such as seminars or exhibitions. Our aim was to boost social interaction, collaboration, job opportunities and make unfamiliar cities more accessible to
I was tasked with the marketing, branding and UI/UX design. This involved rigorous primary and secondary research, user testing, and surveys. In addition to this, we were also expected to complete weekly presentations with a final pitch at the end of the project.
︎︎︎ Software used: Illustrator
︎︎︎ Skills: User testing, surveys, observational research, visual research, presentation
University Project
Editorial Design
On Our Doorstep
Ask anyone from Sheffield or Derbyshire about the Peak District and chances are they will only have good things to say. It often starts with the stunning scenery such as the rocks of Stanage Edge or the birch forest of Surprise View but I guarantee it will always end with them saying how lucky we are to have it on our doorstep.
Below is my publication with an attached sleeve on the back cover containing postcards which show the beauty of the Peaks in full colour.
︎︎︎ Materials: 120 gsm forest green (body stock), 120 gsm earth brown (cover), 250gsm textured card stock (postcards)
︎︎︎ Typography: Acumin Pro Wide
︎︎︎ Binding: Saddle-stitch with embossed cover.
︎︎︎ Software: InDesign, Photoshop, Illustrator.
︎︎︎ Written Content: Conversations and accounts from family.
︎︎︎ Image Treatment: Images taken by myself.
Below is my publication with an attached sleeve on the back cover containing postcards which show the beauty of the Peaks in full colour.
︎︎︎ Materials: 120 gsm forest green (body stock), 120 gsm earth brown (cover), 250gsm textured card stock (postcards)
︎︎︎ Typography: Acumin Pro Wide
︎︎︎ Binding: Saddle-stitch with embossed cover.
︎︎︎ Software: InDesign, Photoshop, Illustrator.
︎︎︎ Written Content: Conversations and accounts from family.
︎︎︎ Image Treatment: Images taken by myself.